Discount Codes

You can now create codes (like “ukulele” or “snooki”) that your fans enter at checkout to receive a discount on your music. Discount codes can be valid for anything on your site, or just a specific track, album or package. You can make a code expire on a certain date, or let it remain valid forever. And you can see how many times a given code has been redeemed, so that you can create different codes for different channels in a marketing campaign (YouTube, Twitter, email, etc.) and easily track their effectiveness. All of this is set up from your Tools page, like this:

and fans enter the discount code in the checkout dialog, like this:

Note that you cannot create a discount code for 100% off (essentially, a multi-use download code). We may add that in the future, but no ETA just yet.

UPDATE December 14, 2012: We now support discount codes on all items with prices above zero, including items where you selected “let fans pay more if they want.” In that case the discount simply reduces the minimum price.

13 Comments

  1. Posted January 26, 2010 at 2:17 pm | Permalink

    SO close to perfect for a benefit compilation we’re working on.. if only it could be 100% off.
    Still very cool.

  2. Posted January 27, 2010 at 3:34 am | Permalink

    Allowing for 100% off would make you the dopest site of all.

  3. Posted January 27, 2010 at 6:57 am | Permalink

    AMAZING… this is what i been waiting for. hopefully i can get my stats up to be in consideration for a future BCwax release. this si the future… now!

    http://www.neosonix.bndcamp.com

  4. Posted January 27, 2010 at 8:50 am | Permalink

    You guys seriously are the best. I was hoping to have this ability, and now here it is. Great work! Can’t wait to see what the next feature is.

  5. Posted January 27, 2010 at 4:29 pm | Permalink

    100% off would definitely shine my shoes.

  6. Posted January 27, 2010 at 5:33 pm | Permalink

    One more person in support of 100% off codes.

  7. Posted January 28, 2010 at 12:46 pm | Permalink

    i think this is a great step forward in the “new tangibility” of homemade music.
    i think i coined that term, but, who knows.

  8. Posted March 10, 2010 at 10:41 am | Permalink

    Hi, it would be great if you could add an option to limit the number of uses of the code. That way I could put out on twitter “hey! First 10 people to use this code get 50% off my album” etc, and not have to shut off the code manually.

  9. Posted April 11, 2010 at 7:23 pm | Permalink

    The description here says that you can make discount codes for individual tracks but as far as I can tell I’m only able to make discount codes for physical packages. I would prefer to make my discounts for digital only. Am I missing something?

  10. Posted April 11, 2010 at 7:24 pm | Permalink

    You probably have all your digital releases set to let-fan-name-price. Discount codes currently only work for fixed-price items.

  11. Posted April 13, 2010 at 10:45 am | Permalink

    This is definitely helping us get our music heard!

  12. Posted April 17, 2010 at 3:02 pm | Permalink

    Yes, what Danny just said – limited number of uses of each code would be very useful indeed!

  13. bcshawn
    Posted December 14, 2012 at 9:35 pm | Permalink

    Discount codes are no longer restricted to fixed-price items — see the update to the post above.

One Trackback

  1. [...] on setting up a Bandcamp page but in the meantime wanted to let you know that Bandcamp now supports discount codes for fans. That coupled with the ability for artists to sell both Digital and Physical albums from a Bandcamp [...]

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